The Case Study On The Business Model Of The Fangkun Laundry Factory

With the continuous infiltration of the shared economy,the washing industry also ushered in its own central shared factory mode.This paper will take Dalian Fangkun laundry factory as an example to analysis its current business model.On the one hand,explores how to implement the business profit model to adapt to the new economic environment.On the other hand,it also provides some reform reference and develop guidance for the other participants companies in the industries.This topic also hopes that through the analysis of the actual situation of Dalian Fangkun laundry factory,we can figure out perspective of the new business model.On the objective enterprise data obtained through visits,callings and similar cases study,at the same time using some learned methods and tools to analysis the business model of Fangkun laundry factory.This paper reflects some current problems Fangkun laundry factory met and suggest Fangkun laundry factory break through traditional thinking and innovate.It can mainly reform the business model's value orientation,business structure,design new profit model,and redistribute resources to optimize the core elements of the enterprise,enhance the core competitiveness of the enterprise,strengthen the coordination efficiency of the enterprise links,and create an overall optimal goal.Specifically,it involves finding customer pain points,defining corporate values,reorganizing organizational frameworks,improving internal and external resources,such as increasing investment in WeChat's public platform,increasing the frequency of platform use,accumulating user bases,and online support for offline consumption.At the same time,it provides some measures ensuring the implementation of the new business model,such as improving the quality of service feedback mechanism;providing consumers and franchisees with the best washing services,lead the shared factory washing model,and contribute to China's sanitary industry development.