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Dilm CNC Electromechanical(Hangzhou) Co. Ltd.. Development Strategy Research

Posted on:2020-02-28Degree:MasterType:Thesis
Country:ChinaCandidate:L TianFull Text:PDF
GTID:2439330599976715Subject:(professional degree in business administration)
Abstract/Summary:PDF Full Text Request
As the call to make 2025 in China grows stronger,the competition among enterprises becomes more and more fierce.How can China’s electromechanical equipment manufacturing enterprises improve themselves in the face of the complex economic development environment such as the weakening of labor cost advantages,the disappearance of population dividends,low product added value,and the shackles of the three-high enterprises(high pollution,high energy consumption,high emissions)Competitiveness.Whether enterprises have innovative products,corporate culture,mechanisms and means has become the core of enterprise competition.At the same time,the competition between enterprises has shifted from the competition based on scale and profit to the competition around the formation of core competitiveness.Whether an enterprise can formulate a set of enterprise strategies suitable for its own development through the analysis of the internal and external environment and the synthesis of its own available resources,and ultimately realize the maximum benefits of the enterprise is of great importance to the enterprise.Therefore,the research of this paper has very important practical significance and theoretical guiding significance for enterprises.This paper discusses the transformation and development of Dilm CNC Electromechanical(Hangzhou)Co.Ltd.This paper discusses the transformation and development of Dilm CNC Electromechanical(Hangzhou)Co.Ltd..Dilm CNC Electromechanical(Hangzhou)Co.,Ltd.is a small and medium-sized manufacturing equipment company in Zhejiang.In the current economic environment,it is the most urgent task for enterprises to effectively and rationally allocate resources according to their own situation and to use the favorable factors and formulate developmentstrategies to realize the rapid development of enterprises.Firstly,this paper briefly introduces the basic situation of the current management of Dilm CNC Electromechanical(Hangzhou)Co.Ltd..Then,using the PEST method and the five-force model respectively,the external environment and the industry environment in which Dilm CNC Electromechanical(Hangzhou)Co.,Ltd.are located are systematically analyzed.Combined with the environmental evaluation system(EFE,IFE),the SWOT analysis matrix of Dilm Corporation is formulated.Finally,according to the actual situation of Dilm Company,this article has formulated a series of development strategies for Dilm Company.From the aspects of human resources,marketing operations,product line distribution,etc.,the main problems and causes of Dilm’s implementation of numerical control development strategy are analyzed.The paper also summarizes the safeguard plans that should be implemented to solve the main problems.This paper intends to provide some strategic reference for the same type of small and medium-sized companies in the transformation and development of enterprises through the development strategy of Dilm.
Keywords/Search Tags:Small and medium enterprises, Differentiation strategy, Intelligence, automation
PDF Full Text Request
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