The Establishment And Dissemination Of The National Image Of The People's Daily National Day Report Under The Framework Theory (2012-2018)

After the reform and opening up,China's economy has developed rapidly.This high-speed development is mainly reflected in the economic aspect.The development of high-speed will inevitably have certain problems.The problem is that the level of economic development and the level of development of cultural soft power in China do not match.Therefore,when foreign media reports on international image,they all have certain subjective colors and mislead other countries' perceptions of China's image.This shows that the establishment and dissemination of the national image is a very important thing.If China expects to have a certain right to speak in the international community in the future,it needs to enhance its cultural communication ability and cultural influence,and create a good national image and China.The economic development echoes,and this matter is imminent.This article uses the editorials and maps in the National Day report of People's Daily as the starting point to study the relationship between framework theory,national image,and National Day report.In the course of the research,the National Day report from 2012 to 2018 was selected.The editorial,as well as the analysis of newspapers and maps,finally put forward the problems faced by China in establishing and disseminating the image of the country and the corresponding solutions.