Research On The Development Strategy Of X Design Institute

China's economic structure has shifted from high-speed growth to high-quality development.2017 was a year of great development in China's construction industry and also a year of great changes in the construction industry.The country has also issued a large number of reform measures for the construction industry.On the whole,the construction industry is undergoing transformation and transformation from“quantity” to “quality”.The entire construction industry is also moving towards green buildings,fabricated buildings,ultra-low energy buildings,PPP projects,building intelligence.Sponge City and other directions.As a subdivision of the construction industry,the architectural design industry has actually entered a period of transformation and development.The architectural design industry is undergoing the transformation of the construction industry,and is moving towards industrialization and industrialization of buildings,building informationization,general contracting of projects,and life cycle engineering.Consulting and services,green buildings and energy-efficient buildings,overseas markets,engineering quality,PPP development,architectural design companies have entered the era of competition for core competitiveness.Architectural design companies have also entered the era of core competitiveness.This article adopts the research methods of literature analysis,field investigation and interview method,taking X design institute as an example to study how to carry out strategic formulation in the era of transformation and transformation of the architectural design industry,how to keep up with the times to seize the opportunities,to position the company's future development direction,and to select the company's future business priorities and other issues.In order to make it firmly seize the opportunity of transformation and development to become bigger and stronger.First of all,this paper briefly introduces the background and significance of the topic,research framework and ideas,research methods and main work.Secondly,it summarizes and analyzes strategic concepts,strategic management theories,commonly used strategic analysis tools and strategic research.Thirdly,the PEST model is used to study the macro environment of X Design Institute.At the same time,the overall environment of X Design Institute is summarized.The five-force model is used to deeply analyze the competitive environment of the industry.Based on this,the main competitors of X Design Institute are analyzed.At the same time,the X-design institute's basic situation,internal resources and capabilities,corporate honors,existing problems,etc.were analyzed in depth;SWOT analysis method was used to determine the optional strategic direction of X design institute development,and combined with the X design institute's most Excellent development path and strategic choices.After that,the paper clarifies the future development principles,strategic positioning,development ideas,strategic goals,and strategic content of X Design Institute.Finally,combined with the future development of X Design Institute,the internal and external risks and safeguard measures of strategy implementation are proposed.Among them,the safeguard measures include internal risks and external risks,improve the quality of products and services,accelerate the pace of information construction,improve the level of human resources,and increase scientific and technological innovation.The research on the development strategy of X Design Institute.is based on its own status quo,combined with the macro environment,industry environment,and the development of industry competitors,which is in line with the actual situation of X Design Institute,and defines X Design Institute.The company's development direction can also provide reference for the strategy formulation of other similar companies.