Research On Anti-Idol Fans From The Perspective Of Interactive Ritual Chains

With the rapid development of the entertainment industry and star-chasing culture,anti-idol fans and their phenomena have increasingly become prominent cultural landscapes in cyberspace.In view of the representativeness and timeliness of KUN's anti-fan,this article chooses to use them as a research object to carry out a case analysis in order to establish a more comprehensive and clear understanding of the anti-idol fan.Relying on Randall Collins' s theory of interactive ritual chain,this article analyzes and sorts out KUN's anti-obsession behavior and understands their action logic and interaction motivation.This paper believes that the four points of KUN's anti-fan virtual presence,common anti-idol symbolic capital,mutual informed focus,and shared emotional experience meet the constituent conditions of the interactive ritual,forming a complete interactive ritual chain.Stimulated by the triggering event,the anti-idol fan enters the interactive situation and gradually transforms from the accumulation of short-term emotions to the accumulation of long-term emotional energy.Combining in-depth interviews and participatory observations,we learned that anti-idol fans have joined interactive rituals in order to gain emotional energy and symbolic capital.From a micro perspective,during the interaction process,individual anti-idol fans realized emotional satisfaction,produced emotional identity,and rose to emotional justice.From a macro point of view,the anti-idol fan group members aroused emotional resonance,evoked emotional resonance,and ultimately promoted cross-circle emotional communication.At the same time,the emotional energy gained by anti-idol fans has also produced negative effects,driving abnormal anti-myths,group polarization,and industrial chaos.Finally,on the three levels of anti-idol fans,platforms,idols and their teams,this article gives corresponding suggestions to cope with the anti-dilemma.