In the Chinese variety show market,Idol-Fans Interactive Cultivation Variety Show is a new type.The variety show has positive significance for the development of China's cultural industry.Since 2015,China's Idol-Fans Interactive Cultivation Variety Show has begun to sprout and develop,and has received great attention from the society.However,in China,the theoretical research on the Idol-Fans Interactive Cultivation Variety Show is poor.The innovation of this paper is putting the Idol-Fans Interactive Cultivation Variety Show into a systematic and comparative study from the perspective of Ritual View of Coumunication.From the study,we can have a deep cognition from the ritualized communication of Idol-Fans Interactive Cultivation Variety Show,and review the way in which people participate in the ritual of variety show,and we can inspect the community how to share the meaning upon the ritual of variety show.At last,putting forward some practical guidance for the development of Idol-Fans Interactive Cultivation Variety Show in China.This paper takes two Idol-Fans Interactive Cultivation Variety Shows as a case,Girls Fighting and Produce 101,which are produced by a television station and a network video platform.And the paper systematically compares the form and content of the variety show,analyzes how to form the function of cultural identity and achieve the social solidarity and construct peopled ideal in the ritual interaction.Finally,based on the problems existing in the development of Idol-Fans Interactive Cultivation Variety Show in China,this paper expounds the mutual learning and overall development strategy for China's TV variety show and network homemade variety show.Through the research,this paper holds that a ritual view of communication is the methodological guidance for the practice of cultural rituals.As a typical means of cultural rituals,the variety shows are practical illustration of a ritual view of communication.In the process of ritualized communication,China's TV variety show and network homemade variety show have both commonality and individuality.The commonality is reflected in the identity and non-routine of time,the stability of space and the order of procedure,the clarity of the participants,the function of shaping social and cultural identity,the function of building and maintaining the social structure.The personality is reflected in the different interaction of ritualized participants,the different channel of ritualized communication,and the different symbolic symbol of ritual.For China's Idol-Fans Interactive Cultivation Variety Show by TV station,we should actively develop multiple ritualized channels.For China's Idol-Fans Interactive Cultivation Variety Show by network video platform,we should actively deepen the meaning of sharing in ritual.In terms of the overall development of China's Idol-Fans Interactive Cultivation Variety Show,we must adhere to the original orientation,inherit and innovate the ritual of variety show.In terms of participant,we must grasp the audience's use and gratification to avoid the trap of individual presenting in ritual.In terms of ritualized channels,we must connect the TV station with network video platform and create multiple channels.In the industry,it is necessary to reasonably extend the cycle of ritual and promote the sustainable development of the idol industry. |