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Research On ERP Digitalization Strategy Of SMEs Based On Cloud Platform

Posted on:2020-09-12Degree:MasterType:Thesis
Country:ChinaCandidate:Y K HanFull Text:PDF
GTID:2428330623952155Subject:International business
Abstract/Summary:PDF Full Text Request
In recent years,the global economy will enter the era of digital economy,and more and more enterprises are embarking on the road of digitization.In the wave of digital transformation,SMEs also need to upgrade their own digital level.ERP is an organic integration of modern advanced management and digital inf ormation technology.It is the main way for many enterprises in China to carry out digital construction.Through the successful and effective application of ERP,SMEs can effectively improve their management level and enhance their competitiveness.However,in the application of ERP,SMEs do not have clear understanding of their own use of ERP.How to assess the status quo of SMEs ERP digitization and improve the digitalization level of ERP is an important problem for SMEs to carry out digital transformation.This paper first summarizes the commonality and construction law of maturity model by analyzing the classic maturity model such as Nolan model,software capability maturity model,data maturity model,industry 4.0 maturity model and ERP implementation capability maturity model.The maturity model is introduced into the application of ERP digitization of SMEs.The ERP digital maturity of SMEs is divided into five levels,namely the original layer,the information layer,the integration layer and the optimization layer and the wisdom layer and a detailed description for each level is provided.At the same time,the ERP digital maturity evaluation index system is constructed,and the ERP digital maturity of SMEs is evaluated from five dimensions: strategy and vision,organization and culture,resources and technology,data information and business process.Then the paper determines the weight of each indicator of the maturity model by interviewing and questionnaires with experts and staff in related fields.After that,this paper evaluates the ERP digital maturity of A company based on the maturity evaluation system design questionnaire,and analyzes the shortcomings of A company in the application of ERP.Finally,this paper analyzes the advantages of cloud platform ERP and the digital challenges of A company's implementation of cloud platform ERP,and proposes the framework of A company's implementation of cloud platform ERP and the cloud platform-based A enterprise ERP digital promotion strategy,and hopes to help other SMEs in China to start ERP digital transformation.
Keywords/Search Tags:SMEs, digital transformation, maturity model, cloud platform ERP, promotion strategy
PDF Full Text Request
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