From The Internal To The External

China's "Belt and Road" initiative has received considerable attention in the international community in recent years.Many countries and regions have signed cooperation memorandums with China,and our country-led projects have also landed in countries around the world.Through various measures,China's international image has also gradually improved.We hope that through the "Belt and Road",people around the world will believe that we are sharing the dividends of reform and opening up and achieving the goal of building a community of shared future for mankind.Therefore,when the construction project is implemented,we also need to cooperate with some external publicity in order to be able to Our philosophy is better understood.The “Belt and Road” involves a large number of countries,and the political and economic situation is complex.To conduct effective cross-cultural communication,we must first understand the local situation.The "Home Afar" and "Belt and Road" program is a large-scale special program produced in China,adhering to the purpose of communicating with China and foreign countries and communicating with the world.It penetrates the countries along the "Belt and Road" and shows how Chinese stories are told abroad.The "Belt and Road" special program takes countries along the route as a unit.As of mid-December 2019,516 episodes have been broadcast,with a total of 52 countries visited.This article selects representative countries from "Far Home" and "Belt and Road" to analyze the content,interviewees,and thematic framework of the program based on the broadcast content,and explores the current content arrangement,interviewee structure,and thematic structure of the program.And so on.During the cross-cultural dissemination of "Home Afar" and "Belt and Road",we have perfectly demonstrated the stage of foreign people's awareness and integration ofus,but from the analysis of interviews,they have not yet resonated with them,and they lack even more sympathy.From the perspective of interviewers,we still lack an external perspective and the Chinese story in the eyes of foreigners;from the perspective of the overall program content,we still lack the consensus with foreign people.Therefore,this article explores that the special program "Belt and Road" in "Far Home" is not only a tourism program,but also a heavy responsibility for cross-cultural communication.Therefore,in the following productions,interviews with external perspectives should be appropriately added to increase foreigners' views on China or the “Belt and Road”.The content of the interviews should be further explored.For specific interviewees,we should point out the “Belt and Road” Purpose,sublimate the theme of our program.Let cross-cultural communication go from "internal" to "external" communication,and gradually eliminate foreign people's wariness against us through our projects,our team,and our propaganda.The author believes that cross-cultural communication should go through the four stages of knowing each other,integrating into life,resonating,and generating consensus,and the communication audience should be foreign people.Therefore,we must now focus our propaganda goals abroad,listen to the voices of foreign people and their ideas,and tell Chinese stories from their standpoint and perspective,so that they can resonate with them.Finally,we will work together to build a community of human destiny.