Research On The Operation Strategy Of Marine News Under The New Media Platform

In 2001,the United Nations officially put forward the "21st century is the century of the ocean",pointing out that the ocean is a valuable resource and space to support sustainable development.The United States,Japan,Canada and other coastal countries have developed maritime strategies.According to the statistical bulletin of China's Marine Economy 2019 issued by the ministry of natural resources,PRC,"China's total Marine product in 2019 was 8.9415 trillion yuan,an increase of 6.2%over the previous year,accounting for 9.0%of GDP."As a medium to record The Times and influence the course of The Times,the mass media must shoulder the educational responsibility of cultivating and strengthening the public awareness of the oceans in the face of the increasing Marine economy.The researchers will base on the Marine news new media publishing platform in the Internet era to study the experience and shortcomings in the new media practice of Marine news.In China as "farming civilization" as the leading country,also began to realize the great potential of Marine industry in China,the party's 16 big first proposed the "implementation of Marine development and construction of Marine power" slogan,again,the party's 17th national congress of the development of Marine industry" determination,further the eighteenth congress proposed the strategic blueprint of "construction of the Marine power",and put forward at the end of 2013 "the silk road economic belt" and "maritime silk road in the 21st century"(hereinafter referred to as "One Belt And One Road")initiative.With the implementation and construction of the "one belt and one road" strategy,the silk road has become a typical feature of The Times under the requirements of maritime power",namely,maritime and land coordination,innovation of regional cooperation model,adherence to the principle of land and sea interdependence,and all-round development pattern oriented to global development.On this basis,the party on the 19th day further put forward the goal of "adhering to the overall planning of the sea and land,and building a maritime power",all of which demonstrated China's strong determination to develop the ocean.However,different from the increasingly developing Marine industry and the promulgations of a series of Marine policies,the media organizations,as information carriers,are weak in the dissemination of Marine news.To some extent,in the minds of users,the ocean is still a land that needs to be developed urgently.And diversified era of new media in the information,the user access to huge amounts of information in the curiosity about new things and acceptability are increased,the development of the ocean,sea,Marine development strategy of national oceanic and convey to citizens in the most concise and easy to understand way,the citizens' ocean consciousness awakening,is important mission of the era have entrusted to new media people.This paper is divided into six parts.The first part is the introduction,which summarizes the history of ocean development and the research significance of the topic,and specifically proposes the research problems of this paper.The second part mainly reviews the existing literature achievements in this field and points out the research methods in this paper.The third part mainly point out the content operation strategy of marine news under the new media platform by means of content production,content presentation and content distribution.In the fourth part,I studies the current situation of marine news practice under the new media platform in China through in-depth interviews.The fifth part attempts to build the future development path of Marine new media by combing the current Marine journalism practice at home and abroad with the study of typical cases.The sixth part is the concluding part of the article,which mainly clarifies the overall thinking and makes a general summary of the full text.