Research On The Contents Of The Column Of "Picture News" Of People's Network

The era of big data provides a wealth of information resources for news reports.The change in the total amount of information has led to changes in information patterns.The visualization of data news based on big data technology has brought about major changes in the journalism industry.Graphical news,as a new way of visualizing news reports,intersects with the field of data journalism.It visualizes and artistically integrates the relationship between data,information and information in accordance with certain logical thinking,with a clear,clear and intuitive picture.It spreads to the audience and brings a new visual presentation to the news report.People's Network "Graphical News" column is one of the earliest news media in the domestic application of graphic news mode for news visualization reporting.Since the establishment of the column in 2013,it has achieved good communication effects.This paper selects 1046 graphic news works published by People's Daily Online "Illustration News" from 2013 to 2018 for comprehensive research.The study found that in terms of content production status,the annual production volume of news works has become more stable;the topic has a wide range of topics,with current affairs and social issues as the main content;the influence of the columns has gradually expanded,and the reading volume,praise and official of the WeChat public platform The number of page views and reprints of web pages has increased year by year.In terms of content presentation,the column explains the news content through timeline combing,panoramic presentation,and figurative expression,embodying the objective,true and accurate journalism professionalism concept,and innovating the news reporting method through dynamic interaction design.The reading experience of the audience has formed a high degree of authority and credibility in the industry.At the same time,through the analysis of a large number of sample cases,this paper finds that the "Graphic News" column of People's Daily Network needs further improvement and optimization.Insufficient dynamic interactivity in visual presentation,weakening the process of audience participation in news dissemination,deepening the interaction relationship and satisfying the diverse needs of the audience;the single dimension in information processing and analysis does not profoundly reflect the narrative advantage of graphic news,and should be expanded The concept of time and space of information,multi-dimensional reporting,combining macro narrative with micro narrative,strengthening the deep interpretation of news;the limited source of information and the low level of data mining,leading to the one-sidedness and limitations of news production,should expand information Source,build your own database,train data journalism professionals,and build a core technical team.The innovation practice of People's Daily Online "Illustrated News" is largely an innovation of the way of news reporting in China.The graphic news based on big data technology has greatly promoted the development of China's news communication industry,but the news visualization report is still at present.In the primary exploration stage,it is necessary to further enhance the Internet thinking,research and develop core technologies,and continue to mature and improve.