Research On The Status Quo And Strategy Of Slow Variety Development In China

Today,China's variety show market is growing rapidly.While TV series shows change in different periods,different forms and different characteristics,it also needs to meet the diverse needs of the audience with the changes of the times.Regardless of the production technology,the TV variety show has ushered in new challenges in the direction of program innovation and the concept of program content production.At the beginning of 2017,the domestic slow variety show appeared as a new type of program concept in the domestic variety show market.In addition to being discussed and controversial,it also provides a new development space for Chinese variety shows.This phenomenon is worthy of thinking about the development status of China's slow variety show.The emergence of slow variety shows opened up a new TV program market,bringing new modes of programming to the audience and providing a different aesthetic experience for the audience.Affected by the social environment and self-cultivation,the audience's expectation horizon is constantly changing.Whether it can be consistent with the audience's expectation is an important criterion for the TV variety show to continue to develop.From the reaction of the current market and the audience,we can see that China's slow variety has already and will occupy most of the variety market share for a long time.How to achieve healthy and sustainable development is a problem that needs to be solved in the future of China's slow variety show.Therefore,the author decides to accept the aesthetic theory for the research of variety shows in this article,and use the theory of expectation vision to analyze the current slow variety show.Based on the characteristics of the program itself,starting from the aesthetic needs of the audience and their own expectations,the paper summarizes the domestic slow variety development strategy and provides reference for the exploration and research of the slow variety show.