Research On Technology Innovation Strategy Of Huawei Company

With the structural transformation of China's economic development,innovation driven is increasingly becoming a new kinetic energy of economic growth.Technology as the core competitiveness of enterprises has become increasingly prominent.As the representative of the high new technology enterprises in the information technology industry of China,HUAWEI has a certain typical and representative growth process.The formation and implementation of the innovation strategy have important reference significance for the innovation drive of the enterprise.Based on the theory of technological innovation,this paper sorts out the technological innovation strategy of HUAWEI,and studies the evolution of innovation strategy.It is considered that HUAWEI is a growth based technology innovation strategy.Its "growth",on the one hand,is reflected in the gradual strengthening of the leading degree of technological innovation,the gradual strengthening of technological driving force and the gradual strengthening of the novelty of technological innovation;on the other hand,it is also reflected in the reality of matching the current market environment and technical strength of the company to support the growth of the company.The characteristics of its technological innovation strategy are: the technology platform,the core breakthrough,the low level of repeated construction,the opening of innovation,the construction of the knowledge system "for known,for use,for own",and the cross authorization and common development of intellectual property rights strategy.On this basis,the paper starts with the implementation process and management process of HUAWEI's growth technology innovation strategy,and analyzes the implementation process of the HUAWEI technology innovation strategy.From the five dimensions of operation finance,organization and management,business service,technology network and competition cooperation,we select innovative ideas.The EBO process is used to break the internal organization and department barriers of the large company,organize the development resources and complete the prototype hatching.In the stage of creativity improvement,the JIC(Joint Innovation Center)around HUAWEI,the JIP(Joint Innovation Project)around marketing,JSD(Joint Solution)around the partners are introduced.Through three different ways of joint innovation,complete product function,supporting marketing service innovation and solution fusion are grind in three aspects,perfect product prototype,and promote the transformation of technological innovation to business.This paper summarizes four experiences of HUAWEI's technology innovation strategy: first,technology is the core competitiveness,the innovation investment is institutionalized,and more than 10% of the sales revenue is used as R & D expense every year;second,technology and Commerce double wheel drive,virtuous cycle;third,fine management,put technology innovation strategy to take place;Fourth Focus,open,and win in all industries.At the end of the paper,HUAWEI's technology innovation strategy is prospected.In order to meet the challenges of the future,the paper puts forward:(1)advantage areas,increase the investment in basic research;(2)learn from the industry experience,explore and catch up quickly for the emerging fields such as cloud services,and(3)adopt the strategy of application innovation for the industry of Challenger position such as intelligent terminal.