The Analysis On The Operation And Management Of The Yearbook Database From The Perspective Of The Knowledge Service

With the advent of the era of "Internet +",new information technology is integrated into various industries.During the process,the publishing enterprises positioning themselves in a good place,with a fastest speed to target into the field of knowledge service,highly energizing the knowledge service mode.Many professional press give a very first try,innovation bravely,and close to the user requirements,speed up the transformation and upgrading of clubs,and launch various forms of knowledge service products,gradually develop a clear,sustainable,and characteristic of knowledge service path,so as to support the academic research and production activities,to maximize mining the content advantages,exploring the derivative value,and achieved good economic and social benefits.Among them,the Social Sciences Academic Press,as pilot of the knowledge service professional publishing unit,has special content resources,which plays an unique advantage in the database of product development,have set an example of positioning in the knowledge service,content integration,technology application,product development and the platform construction,institutional innovation and other aspects.This article is based on existing knowledge service theory results and reference,combining with publishing,management,marketing and other related disciplines theory,in the perspective of knowledge service,select the skin of the social sciences academic press book study on characteristic database products.The detailed information including the current development situation of the publishing industry knowledge service,leather book database product characteristic positioning,construction optimization strategy;Variety of user types,marketing,and diverse characteristics was marketing mode;Project organization structure,editor,author,and user management strategy.In the end,putting forward the top design,pay attention to optimize the user experience,improve quality process management,innovation of publishing pattern and cultivating professional talents' successful experiencecan provide reference value for other professional publishing.All in all,Social Sciences Academic Press develop the leather book database,is a powerful attempt into knowledge service in our country,many current professional press start to carry out the knowledge service,actively into the field of knowledge service,contributing to think tank development in our country.