Research On Ecological Construction In The Development Of Video

With the popularization of mobile devices and the popularity of smart phones,the mobile phone has seen continuous improvement of video experience.At the same time,the network upgrade,the cost of money is down,the age of 5G is coming out...All this shows that the spring of mobile consumption is coming.Short video platform well quickly,netease cloud music video short video,pear,tudou transformation and also got the favour of many investors and therefore,it has brought the development of the short video in the aid of leap.The ecological construction of video has always been the core and key issue in the development of new media communication.It is not only related to the survival of short video platform,more related to the mainstream of socialist journalism voice value and belief,for the publicity of the whole society in terms of environment,our country's economic development,is very important significance.Therefore,the research on the ecological construction of short video has a certain application value.In this paper,from the perspective of the present situation of short video,in order to occupy the leading position in mobile short video industry pear video as an example,analyses the current ecological construction in the development of pear video problems and the causes of these problems,put forward to strengthen and improve the short video development countermeasures and Suggestions of ecological construction.The thesis is divided into six chapters.The first chapter is the introduction;The second chapter is related concepts and theories and background;The third chapter is the analysis of the development of pear video.The fourth chapter is the ecological construction problem in the development of pear video and its causes.The fifth chapter is to strengthen and improve the countermeasures and Suggestions for developing ecological construction of video.The sixth chapter is the conclusion and prospect.Through the analysis of the current situation of video leapfrog development,it can be seen that the development momentum of pear video is very good and has achieved remarkable achievements.At present,represented by the pear video short video generally has the rise of emerging,comprehensive,high click-through rates,influence the characteristics of large formed a relatively complete internal mechanism and external transmission mechanism.However,the problem of developing ecological construction of pear video is also a common problem in the development of ecological construction of other short video platforms in China.The public opinion is not strong,the subject matter distribution is unreasonable,the content is one-sided,the talent team is not optimized,the flow liquidity ability is to be observed and so on.To improve the current problems existing in the ecological construction of short video development,adhere to the leadership of the party,strengthen party spirit and marxism-leninism news concept learning,strengthen internal management,strengthening the content review and strictly controlled,accelerate the construction of talent team,clarify the social benefit and economic benefit,strengthening the combination of social responsibility and other aspects.Attention should be paid to the construction of talents,mechanism,cultivation and theory.