Ritual Communication About The Chinese Mainland Commemorative Events In Taiwan Network

In September 3,2015,the Chinese mainland celebrated the 70th anniversary parade of the victory of the Chinese Anti-Japanese War.As a grand commemorative activity,the spread of the V-day parade has attracted worldwide attention.It not only triggered an upsurge of onlookers in mainland China,but also aroused public opinion in Taiwan.It is a ritual and a commemorative event.It invited some Kuomintang veterans to participate in the parade,invited Lien Chan to attend the military parade and so on,all of which involve major strategies and appeals for Taiwan's communication.Communication have two kinds:one is pure information transmission,the other is ritualistic communication based on gathering,focusing and sharing.Is a ritual dissemination event necessarily characterized by ritual dissemination,or achieve the purpose of ritual dissemination?Especially when it is separated across the public opinion field,is it transmission or ritual dissemination?With these questions,this study selects the V-day parade ceremony event as an example,Research based on the comparison between the two online public opinion fields in the mainland and Taiwan,then apply content analysis and text analysis to analyze the problem.The results showed that the V-day parade has realized the standard ritual dissemination in the mainland network.The spread of the V-day parade in the Taiwan network is characterized by "instant" and "delayed".Content analysis showed parade related information and topics are mainly focused on Netizens' commentary opinions and emotional expression.The text showed,a special ritual dissemination through the text discussion which is characterized by interest,value disputes and emotional divergence.And it formed another kind of relativistic community.Several revelations are summed up,the mainland of China should actively cooperate with Taiwan media,to provide the "presence",to create cross-strait community "attention".Then,reducing disputes and differences in order to create a good "consensus",grasp both sides of an important festival to promote cross-strait communication emotional sharing.