Research On The Trend Of College TV Talent Training In The Context Of Medium-media Fusion

With the continuous development of Internet technology,network media,Mobile media,network television and other forms of new media have sprung up,and have been rapid development.The traditional media,dominated by newspapers,radio and television,has suffered unprecedented impact.In the process of transformation and development of various media,there is a trend of integration between traditional media and new media,and the era of media integration has come.It is in this new communication environment,as the traditional mass media representative of the television media is also undergoing an unprecedented transformation,and the ability of the staff of the requirements of quality,integration of thinking ability and practical ability to become the current television talent must have the conditions.Therefore,as the new TV talent training base of the colleges and universities in accordance with the needs of the industry to make timely adjustments,which with the university's existing television talent training model has produced contradictions.Based on the analysis of the present situation of the cultivation of TV talents in colleges and universities,the author combines the typical cases at home and abroad,and gives some advice on the four aspects of cultivating the target of "merging" talents,creating "learning-type" teachers,carrying out "pluralistic" teaching reform and creating "new media" practical The aim is to provide some references for the cultivation of TV talents in the era of media integration.