The Design Of Yunnan Dianchi Tourism Cultural And Creative Products Based On Ecological Vision Takes The Red-headed Gulls As An Example

Known as the "hometown of Chinese red-billed gulls",kunming is now in its 35th year of winter.President Xi Jinping has put forward the green civilization thought that if the ecology prospers,the civilization prospers,and if the ecology declines,the civilization declines,which has brought opportunities and challenges to the development of dianchi eco-tourism in kunming.Based on the actual needs of the development of ecological vision in China,this paper focuses on the creative product design of dianchi lake tourism culture,takes the red-headed gulls as an example,explores a way of cultural and creative design of green and sustainable development,and summarizes how to integrate the concept of ecological vision into the creative product design of dianchi lake tourism culture.First of all,the research status and related theories at home and abroad are analyzed to provide reference for the design practice of red-billed gulls.Then,through investigation,dianchi lake can be used to mine ecological visual resources,extract cultural characteristics and color elements,and build a resource library for the cultural and creative product design of dianchi red-headed gulls.Finally,combined with the questionnaire,the author guides the design and practice of the tourist cultural and creative products of red-billed gulls.The research results in this paper provide new ideas for the development of dianchi lake tourism cultural and creative industry.The design examples of the red-billed gulls in the project not only help to increase the added value of the products,but also enhance the concept of ecological civilization of harmonious coexistence between human and nature,and constantly lead human beings to a more active and healthy lifestyle.