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Packaging Design Of "Xini" Brown Sugar Under The Background Of Dai Culture

Posted on:2020-12-15Degree:MasterType:Thesis
Country:ChinaCandidate:Y Q LinFull Text:PDF
GTID:2381330572477494Subject:Art and design
Abstract/Summary:PDF Full Text Request
China has a long history of brown sugar,excellent quality,but most people do not know,in yunnan xini village planting sugar cane,brown sugar production has been more than 200 years of history.There are 34 dai ethnic groups living in the area,and the ancient brown sugar making process is still carried on.Older sugarcane grows longer,matures later and accumulates more sugar.The sugar was more golden in color and the flavor of the cane was more intense.The refined brown sugar has a soft and soft texture,and does not have a sandy taste like other brown sugar.It takes four hours to make a pot of sugar,which requires a great deal of physical effort and a devout heart to make sugar.As the traditional way of making cny brown sugar is to add nothing else.The taste of every piece of sugar is decided by the experience of the sugar maker.Therefore,not all the brown sugar labeled with cny brown sugar can achieve the same quality.From the development trend,in recent years,Xini brown sugar is more and more famous,often in short supply.However,each household does not have a unified and centralized visual communication system design,and the product packaging is simple and simple,which is inconsistent with the cultural value of the product itself and the modern aesthetic value.Under the background of this consumption upgrade,after the 80,90 young brown sugar consumption gradually become mainstream,the nutritional value of brown sugar and is well known,but they don’t know,ancient brown sugar uniqueness and cultural background,to promote the west’s unique local culture,into the young people of the world,make western traditional products,to properly.
Keywords/Search Tags:Xini brown sugar, packaging design, brand image, dai culture
PDF Full Text Request
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