Research On The Influencing Factors And Promotion Strategies Of Enterprise Value Based On EVA

One of the important goals of enterprise management at this stage is to maximize the value of the enterprise.To this end,the company has implemented a series of business strategies and management actions.In order to realize the continuous operation of the enterprise,it is necessary to pay attention to the value management of the enterprise,and the main tool for measuring the value of the enterprise is enterprise value assessment.Through value evaluation,find out the main factors that affect the value of the enterprise to realize the management of the enterprise value,so as to maximize the benefits of shareholders.Among the many tools for assessing corporate value,EVA financial indicators are one of the most effective tools.From the perspective of economic value added,in the process of analyzing the factors affecting corporate value,it can effectively find the deficiencies in the growth of corporate value.Propose more targeted ways to increase the value of the enterprise.In addition,the methods of assessing corporate value include asset valuation method,market comparison method and discounted cash flow method.The method of assessing the value of an enterprise based on the perspective of economic value-added is an extension of the discounted cash flow method.This method can more fully demonstrate the long-term operation and development capabilities of the enterprise and effectively make up for the existence of the method of enterprise value evaluation insufficient.This article analyzes the basic ideas of the PAK case as follows:Case introduction-analysis of corporate value-comparison of influencing factors-suggestions for improving corporate value.The first is a case introduction.In this section,the company's main business operations are introduced and classified.The business processes,industry prospects,and opportunities and threats faced by the company's development are analyzed.The analysis of PAK in the entire industry The situation is followed by enterprise value analysis.The economic growth of PAK in2014-2018 is analyzed using EVA calculation method.At the same time,it compares and analyzes with similar companies,and chooses net business after taxation based on benchmark analysis The analysis of profit,capital occupation and weighted average cost of capital summarizes several shortcomings of PAK: First,the growth rate of operating income shows a downward trend.Second,Mitsubishi Aurora's main business investment is insufficient.Third,the company's inventory,fixed assets and accounts receivable turnover rate is relatively low.Fourth,credit capital has not been effectively used.Finally,on the basis of understanding the development prospects of the industry and analysing the sources of PAK's value,specific suggestions are given for the above-mentioned four shortcomings.This thesis aims to further improve the enterprise value management system based on EVA through continuous practice on the basis of providing effective development suggestions for the case study of PAK.