Research On The Development Strategy Of Shanxi G Engineering Consulting Company

In recent years,the consulting service industry becomes the focus of development of the industry,the state has also developed the a number of policies to facilitate the consulting and service industry development,the engineering consulting service industry continues to expand,an increasing number of enterprises,which led to the increase in the pressure of competition in the industry.Although the engineering consulting industry is a development prospects ideal,market space larger industry,but if we don't have a correct analysis of the market situation,according to changes in the market to adjust development ideas,will soon is out of the market.The Shanxi G engineering consulting company as the research object,using a combination of theory and practice,qualitative and quantitative research methods,analysis of Shanxi G engineering consulting company's internal and external environment,the internal environment including China's political and economic situation,social development and technology application,including the internal environment of Shanxi G engineering consulting company.In the position in the industry,as well as the company's existing human resources,facing the market environment,the current business situation,marketing ability,technical innovation ability,mainly focuses on three aspects of employee training,human resources management and incentive,the institutional environment of Shanxi G Engineering Consulting Co.Ltd.is a comprehensive interpretation.Author in Shanxi g engineering consulting company as the research object,with in the SWOT matrix analysis method,has conducted the research to the Shanxi G company's development strategy,market competition strategy,the company should be how to formulate and implement the development strategy,determine the business target market,enhance the quality management of consulting engineering and puts forward concrete suggestions.The author holds that the engineering company of Shanxi g to to achieve the strategic goal,must from the inside of the establishment of a high-quality,have the consciousness of team personnel,improve the marketing mode,according to the change of market adjustment of the company's organizational structure,to achieve the quality management of all-round,multi angle control.