| In the new media environment,new media is changing the way that we received informations of life,but reading is one of the most important aspects,people now like reading ebook according to the mobile phone,and through the network bookstore buy favorite books on the Internet,even writers were retained thiers articles published in the past,through the network platform to obtain benefits.At present,many bookstores are the process of trying to transform,although each step may be difficult,but in the trial,some bookstores have found the future development direction.This graduation thesis descript mainly to Qingdao Ming island 24 hours reading the entity bookstore,for example,analyzes the first 24 hours of the overall development of bookstore,the emphasis on Qingdao island,the graduation thesis of the development of reading and operating difficulties,and put forward to correspond Suggestions for development of countermeasures,then to Qingdao Ming island operation conditions in the 24 hours of the bookstore reading the summary analysis,and from the interview with the manager Ming read island the Ming island development process a series of reading materials.Then comparative analysis the Ming island and sanlian 24 hours reading the complete bookstore,analyzes the success of brick-and-mortar bookstores,such as the joint 24 hours to give Qingdao Ming island entity bookstores help,24 hours a day reading or provide important reference for the future planning and so on.And then through the way of questionnaire and field experience,explores the consumer to read island,the reaction of the market,at the same time,according to the results of the questionnaire,analysis and put forward the improvement Suggestions on Ming read island,finally summarizes the 24 hours of the entity bookstore and planning of the trend of future development.I hope this paper can provide some ideas and Suggestions development of the whole publishing industry. |
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