The Research Of “Massive-publishing” Through Internet Era

As an old industry,the publishing industry has been ‘Living for a long time'.However,with the come of the Internet publishing,the traditional paper publishing industry has been a great impact,but also led to a huge change.With the development of Internet technology,the technical barriers to knowledge flow have been gradually reduced,which has created the conditions for the publishing industry to organize knowledge production and knowledge services across media and industry barriers.The media of the twentieth century,as a single event,the "consumer" bearer,is now gaining access to the new media model of consumption-creation-sharing,which also brings vitality to the publishing industry.In this paper,"Massive-Publishing" aims to explore a wide range of new models published by the audience after the audience,combined with active audience theory and interesting group theory as a research perspective,from the Internet perspective to explore its causes,development path,and summed up a variety mode of contact and difference between.The first part of this article explains the new trend of Internet publishing by expounding the concept of "Massive-Publishing" and the traditional publishing industry's dilemma.The second part discusses the combination of content author and editorial responsibility,The third part of the main study of the form of free Q&A online webs,and gradually form a "Reader-Author-Editor" multiple interactive relationship between the Q&A online webs' publishing behavior;Organizational structure has a unique publishing model,mainly to study its Internet translation and publishing industry in the development and evolution;The fifth part of the fund-raising as the starting point,the analysis of the co-financing model and the combination of the status and raise a case study of the typical case of public fusion.