Research On The Construction Of Media Image Of China Railway High-speed By People's Daily (2006-2015)

China rail high-speed,from 2006 to 2015,ten years of development,China's rail high-speed industry has grown from scratch.Since The Eighteenth National Congress of the CPC Premier Li Keqiang as the representative of the Chinese high-level on important occasions repeatedly expressed his confidence and support for China's rail high-speed technical strength.Premier Li Keqiang repeatedly visited the foreign rail high-speed as a major scientific and technological achievements and diplomatic strength propaganda show,so the mainstream media at home and abroad affectionately known as high-speed rail salesman".China's rail high-speed has become another hot spot in China's media reports,high-speed rail media image unknowingly began to appear.In this paper,writer chioce during the period of 2006 to 2015 of the people's Daily as the research object,chioce China rail high-speed key word news reports as the research sample,to study the national media as the people's Daily in the China rail high-speed news reports to create what kind of media image,and the reflection of the media image in the reports.The full text is divided into the three part,A summary of the presentation of the China railway high-speed media image of people's Daily,Analysis of the construction process of the China railway high-speed media image of people's Daily and inspiration from the construction of the China railway high-speed media image from people's Daily.The results show that the image of the China railway high speed in People's Daily.It has different images in the different periods of the development and experience of the China railway high-speed.Based on the sample of the China railway high-speed news reports in the People's Daily content analysis,we can got the construction of the image strategies of People's Daily,It shows the development process encountered major achievements and problems in the development of the China railway high-speed in ten years.Of course,this paper also found that the people's Daily in the reports on the China railway high-speed when there is a single Limited professional publicity,few reports,reflect lack of comparative reports and foreign high iron power and so on,to make the China railway high-speed media image can more richer and livelier.