Research On The Articles Written By Ren Zhongping Of The People's Daily

Ren Zhongping is a collective creation of large political commentary.In 1993,Ren Zhongping appeared for the first time in People's Daily.Since then,this writting model has been widely used in newspaper media.People's daily subsequently launched a number of similar political commentary brand.For example,”He Zhenghua”,“Zhong ZuWen”and “Zheng Yuanqing”.Other party newspapers have also launched their own comments brand.For example,JiangXi Daily launched Jiang Zhongping,ZheJiang Daily launched “Zhe Xuan”.The research object of this article is the 96 review articles published by Ren Zhongping from 1993 to 2016.The content analysis and text analysis are used in this article.This paper studies the textual features of the review articles written by Ren Ren.Discover the advantages of this creative model.Reflection on the plight of party newspaper communication,Then puts forward suggestions.In the era of new media,readers have more choices.It is difficult for the party newspaper to have the great influence of the past.Under these circumstances,I think the key question is how the party newspaper to play a leading role in public opinion,how to become a good mentor and how to become the strongest voice of the times.This is a new problem that People's daily and Ren Zhongping must face.