The Study On The Promoted Strategy Of The Media Literacy For The Adolescent Students

With the rapid development of information technology, we are moving into a new era that surrounded by the media information. According to a survey, the adolescent students have become the main force in the society of Internet; they are the most dynamic groups in the whole society, but also the most vulnerable one. In the tide of the development of the Internet information, the inexperienced teenagers who lack of media literacy education may lose in the complicated and changeable information world.Field survey results shows that the adolescent students have a good performance in contacting and using media. But they may lack the necessary understanding and critical skills. After making a cross analysis for the data, we find that there are significant differences in gender, education and region. According to the research status and differences, based on the systematic review of country experience, based on Marx's theory of practice and the “Spiral of Silence Theory”, we make the goal and principles of media literacy education clear. Then put forward the promoted strategy of media literacy for adolescent students in our country. Based on the social forces,we should set a strict and scientific classification system, strengthen social supervision and construct a good social atmosphere; From the school education, we should make sure the content and put it into the class, strengthen the training work for teacher and give full play to the educational influence of students' community organizations, use the evaluation mechanism to determine the orderly development of school education; It is important to improve the parents' quality of media literacy,parents should manage the time and content of media, and often explore the exchange of media information with young people; From the point of view of young people themselves, improving the self teaching skills is the key to improve the quality of the media. If the main body of education can cooperate with each other, the effect of improving media literacy will be able to appear.