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Talking About The Situation And Countermeasures Vietnam Travel Agencies Using The Network Marketing Application

Posted on:2015-12-29Degree:MasterType:Thesis
Country:ChinaCandidate:L S RuanFull Text:PDF
GTID:2309330431958660Subject:Business management
Abstract/Summary:PDF Full Text Request
With the rapid development of standard development of science and technology, the Internet, the Internet brings people into the network economy era, the era of the network so that people’s lifestyles, ways of thinking, production, behavior have undergone significant changes, promoting economic development. At the same time the development of the Internet also allows more intense competition among enterprises, customers demand increasingly high, the traditional marketing activities of enterprises had a tremendous impact, so a lot of corporate marketing environment changes, the network not only enables enterprises and global clients communicate directly, but also allows companies to establish a global marketing network requires a lot of money and manpower, and the network is also to provide customers with a large number of product information, so that increased competition among enterprises. Now the primary means of web marketing, online marketing has become a mainstream form of corporate marketing.Internet age has changed the philosophy of tourism, business organization, business methods and approaches, tourism is highly dependent on information determines the combination of tourism and the network is an inevitable choice. Tourism Internet marketing strategies will have to adapt to the new new development. In actual use, there is nothing on the technical and operational issues? In this case, the current situation of Vietnamese enterprises to take advantage of network marketing? How the use of network marketing companies do? These are worthy of us to ponder. This article is based on the above reasons, from a business point of view to analyze the impact of network marketing tourism enterprises in Vietnam, and in the background of the current network, Vietnam travel agency business proposals and countermeasures so that they make better use of network marketing.
Keywords/Search Tags:Vietnam, company, internet marketing, application, situation, countermeasures
PDF Full Text Request
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