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Media Image Communication Of " Remain Male " For Example In People’s Daily And Sina

Posted on:2016-09-07Degree:MasterType:Thesis
Country:ChinaCandidate:Y L XingFull Text:PDF
GTID:2308330461482310Subject:Journalism
Abstract/Summary:PDF Full Text Request
We are surrounded by the mass media and the condition gets more and more serious. It plays a more and more important role in the process we trying to know the society. Message spread through internet is usually a second spread from the traditional media, and it always come to be better than the traditional media, so internet spread are important today. Most times, we get "image" of some specific people from the mass media, the mass media plays a important role in shaping image, but it always mislead the audience sometimes for some reasons.My study focus on "remain male" that is one of the specific people. A boy or a man that does not get married after a certain age, for example30, is a "remain male". "remain male" is more and more be mentioned as a hot word on internet. "remain male" are also classified in many kinds, for example, " wanglaowu" " diaosi" " play boy" " idealists", etc. While, is he images shaped by the mass media is real? This question is the start of my study, and all my after findings are divided into the following parts:In part 1 I try to interpret the significance of this study, overview of research at home and abroad, the research method and the innovation of the research. The biggest innovation of this study is the choice of the subject, " remain male" is already mentioned for a few days, but the real research is limited, and there is not any master’s degree thesis focus on it.In part 2, through literature searching, I try to introduce the definition of "remain male" and the causes of this phenomenon.The third part is the most important part of this study, through the collection of materials, and quantitative analysis, multiple dimensions of material analysis, combined with the theory of "agenda setting", to find the problems the mass media report "remain man".In the fourth part, according to problems mentioned in the third part, based on theory of sociology, I try to find some methods to balance the report that the mass media report "remain male", contribute to the clear and accurate media image of "remain male".
Keywords/Search Tags:"remain male", the media image, the agenda setting, the historical responsibility
PDF Full Text Request
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