Introduction Of Ecological Idea Of Chinese News Publishing Industry And The Realization Path

In twenty-first Century, people gradually get rid of the industrial civilization to theconquest of nature-based into a new era of ecological civilization of human and natureand social harmony. Ecological development is concerned gradually and identity, it hasbecome the new trend of the development of human society. Publishing history is thehistory of human civilization, the development of news publishing industry is veryimportant for social progress.In the context of ecological civilization, the futuredirection of development of the publishing industry is the realization of publishingecology. At present, China’s news publishing industry overall development trend isgood, but in the process of reform still exists a serious ecological crisis, it affects thedevelopment of industry safety and health in a certain degree. The ecological idea intothe publishing industry is to establish a stable, secure publishing environment, maintaina healthy and harmonious publishing activity. To realize the sustainable development ofthe publishing industry, and even the human society, has become the most urgent taskfacing the publishing industry.This article mainly divided into four parts to elaborate the real publishing activitieswith the ecological principles from the point of view of publishing ecology angle.First,using sustainable development theory to analyze the current overall developmentand the dilemma, sum up the publication process mainly environmental issues, raise thephenomenon and analyze the reasons of imbalance between level of industrialdevelopment and environmental quality.Secondly, combining theory and practice tostudy the mechanisms and analyze how to make better use of ecological concepts todeal with the relationship between publishing and development to by the managementof government and publishing enterprises and reader, by the supervision of people andnatural and social, by the compensation of environmental impact. Thirdly, seeking thebest way to optimize the ecological balance and maintain publishing balance indigitization, and diversification and innovation based on the reality and advancing withthe times. Finally, raising some policies on the basis of government support, enterprisemanagement and market regulation and the reader maintenance to strengthen theenvironmental responsibility from the angle of the subject of liability. It can use theecological idea efficiently among the news publishing industry and ensure thesustainable development of industry.