The Research On The Design Of Shopping APP Interface In The Mobile Internet Era

It has been10years since Alibaba has started Chinese Internet e-commerce，Great changes in thedevelopment e-commerce not only reflects in the multiple rising of annual turnover, But also the shoppingforms and platforms has a qualitative breakthrough with the development of smart mobile devices. thedecline of PC sales verify an indisputable fact that, mobile Internet dominated by the smart devices willlead the next decade, Basic necessities of human life will be wirelessly connected，Thus, human individualswill play as subject in the mobile Internet era. APP, as the e-commerce service terminal, will serve as themobile Internet products that contacts closest to the user’s devoted to compete of products market，At thistime, the experience of communication between APP services and users will relate to the survival ofe-commerce company. For the users，their interactive demand for smart mobile devices has developed fromfunctioning in the past，to a high demand for interactive experience. how to meet the user’s interactiveexperience is the priority.This thesis conducts deep research on the theory of shopping categories APP interface design from thepoint of the user experience of, And analysis the status and trends of e-commerce on the mobile Internet bymeans of data collection on the internet，getting preliminary conclusions on the status of mobile commerce development，Based on thisconclusion, this thesis continues research on interface design. This thesis uses three parts to discuss thedesign of commercial APP interface, the three parts are interactive architecture layer, Visual interface layer,and functional implementation layer. this thesis refers to related theories such as design psychology,behavioristics, design aesthetics and engineering science, This thesis innovatively applies these theories toa comprehensive analysis and research of mobile shopping APP interface design，interspersed with theactual case to conduct concrete analysis and data collection, lays a real theoretical foundation for thearguments.