The Research On The Cultivation Of Chinese Cultural Media Talents

This paper focuses on the analysis of the cultivation of Chinese cultural media talents.Talent is the first important resource in the world, and cultural media talents are the corecompetitiveness of the media industry’s development. Cultivating a large number ofhigh-level and high-quality cultural media talents is a necessary way to achieve cultural mediaindustry’s take-off, and it is also the era’s request of the construction of a socialist powerfulcultural country. Currently, our country’s cultural media personnel training presents avigorously growing trend, the media education ecology has made great improvement andpersonnel training has also gained remarkable achievements. However, what we should notignore is that the cultivation of Chinese cultural media talents also has some problems. Inorder to get out of the existing predicament, guided by the Scientific Outlook onDevelopment, we have in-depth reflection on the cultivation of cultural media talents and putforward a new strategy, hoping to benifit the practice of cultivation of Chinese cultural mediatalents.This line of research shows as fellows. First of all, started from the relationship betweentalents and the cultural media industry, it demonstrates the importances of the cultural mediatalents and talent cultivation.Then the author introduces international cultural media talentcultivation practices and foreign countries’ relatively mature ideas and modes. These practicesand modes are important reference for the cultivation of China’s cultural media talents.Secondly, this thesis focuses on analyzing the current situation of our country’s cultural mediatalent cultivation. Based on that, it reflects the problems of Chinese cultivation practices.Finally, this thesis puts forward solutions to the problems of the cultivation of Chinesecultural media talents. In order to realize the sustainable development of talent cultivation, wemust rely on scientific planning and design, set up personnel training strategy and cultivatemedia talents according to the characteristics of the cultural media industry and what thisindustry needs.The main points of this thesis are as below.(1)Talents’ discoverery and creation wiselymake the cultural media industry bigger; Cultural media talents have extensive andfar-reaching influence on all walks of life. They have made outstanding contributions topromote the construction of a socialist country with strong cultural power;(2) The cultivationof cultural media talents in our country is facing a new challenge, that is, how to adapt to thenew situation and make a transformation from traditional education to modern mediaeducation;(3)This paper also proposes innovative strategies of our country’s cultural mediatalent cultivation: we should cultivate and bring up more cultural media leading talents, rely on the universities and colleges to construct large numbers of primary-level media talentteams, make a plan to cultivate4-type talents which the media industries are in urgent needof, and improve cultural media talents’ management and development mechanism.