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The Effect Research Of Media Gatekeepers In Micro-propagation Era

Posted on:2014-11-21Degree:MasterType:Thesis
Country:ChinaCandidate:H YangFull Text:PDF
GTID:2298330425979462Subject:Journalism
Abstract/Summary:PDF Full Text Request
Relying on today’s scientific and technological rapid development, thedevelopment of the media industry is also becoming increasingly technology.In thiscontext,the micro-blogging platform came into being, attracted hundreds of millionsof users within a few years.The development of the media industry has entered theera of micro-propagation.The development of all things both positive and negative effects are theinteraction.Popularity of micro-blogging bring opportunities for practicing the right tospeak for many audiences, while also bring a number of unfavorable factors togatekeepers.Rumors in the micro-blogging platform proliferation of user privacyrights have been violated, network army rampage benign impact micro-bloggingplatform developmentFace a number of problems with the micro-blogging gatekeeper, how to improvethe micro-blogging platform gatekeeper system, is a issues that many audience payattention to.I believe that the “soft gatekeeper”and”hard gatekeeper”interaction willbe an effective means.For the soft gatekeeper, the citizen awareness ofmicro-blogging users.must be enhance,author of the paper focuses on how to enhancecivic awareness.At the same time, enhance government and micro-blogging operatorsagenda setting awareness is particularly important..For hard gatekeeper,In my opinion,micro-blogging operators and governmentshould take legal guidance.On the one hand,Micro-blogging operators can strengthenthe awareness of security, and protect the micro-blogging platform developmentthrough micro-blogging formulate Community Convention.On the other hand,thegovernment should issue regulations that protect micro-blogging smoothdevelopment.With the cooperation of “soft gatekeeper”and”hardgatekeeper”,micro-blogging will be harmonious development.In addition,I think whether is the micro-blogging era or traditional media era,thegatekeeper role is to guide the development of media correctly,not to obstruct theright of speech.Micro-blogging gatekeeper must always adhere to this goal,to be theescort of micro-blogging platform rather than the blocker.
Keywords/Search Tags:Micro-blogging, Gatekeeper, Civic Awareness, Agenda Setting
PDF Full Text Request
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