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Qingdao Travel Experience Network Construction Project Based On The Project Life Cycle Theory

Posted on:2014-08-28Degree:MasterType:Thesis
Country:ChinaCandidate:C S LiuFull Text:PDF
GTID:2298330422467079Subject:Project management
Abstract/Summary:PDF Full Text Request
With the development of information technology, the development of computertechnology and multimedia technology, the network application system of tourismexperience became popular, the current governments in order to improve the city’stourism service level, and the whole city tourism image, tourism service andmarketing the localized generalization organically, puts forward new requirements forthe construction of all the tourism website.This thesis will find the association of tourism destination experience all kinds ofinformation, network involved in tourism, and make effective integration, is built tofacilitate the management of tourism destination, lay the foundation for a true servicethe tourists experience website.This research will take Qingdao tourism experience network as a case study,in-depth study through the experience of city tourism image of Qingdao city site andtourism marketing application market research method, the method of life cycle, fromthe start of the project, the demand analysis, system analysis, website design, modulefunction analysis, the overall layout planning, project cost control approach, presentsa set of tourism marketing, tourist guide service, tourism products, tourism, touristsbooking service interactive experience and other functions in one comprehensivetourism destination network marketing system, including the Qingdao tourism marketdemand, system status, project, technology of database construction, the mainfunction modules, acceptance report and evaluation standard.
Keywords/Search Tags:tourism experience, the project life cycle theory, website construction
PDF Full Text Request
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