On The Operation Of TV Media App

The essay begin with the made resolution to the background, significance and the research purposes on the subject of App operation; therefore, make a further definition through supplying the literature review, description of relevant definitions, research goals and certainty of the research contents. All contents above are to make a clear introduction to the value of the TV media’s App operation. The body is divided into three parts-the analysis of the impact of the internet video on the traditional TV media in this mobile-internet era, the urgent needs of traditional TV media’s App operation, and the cases study of Hunan TV’s App operation. In the end, the essay is closed with my own summary-the optional approaches, challenges and recommendations for the development of the traditional TV media’s App operation.