The Program Form And Industrial Operation Of Korean Entertainment Variety Show

Entertainment variety show with its entertainment, appreciation, interesting and revealing features and comprehensive various art elements become today’s audience particularly loved a TV program form.After the economic crisis in the 1990 s, the south Korean government began to vigorously support the cultural industry, adopts the strategy of "cultural state". Under the government’s vigorously support and the Korean entertainment variety show form the exception of the Korean dramas, Korean pop music new "Korean wave", be from the early 21 st century has been spread to the Asian cultural phenomenon now.South Korean television industry system is relatively perfect, especially in terms of entertainment variety show, has a wealth of production experience. From the early"love letter", "X Man", then the birth of "the family", "Star King", and "dad, where are we now, we’re married," I’m a singer "and so on, the Korean entertainment variety show with its powerful Star lineup, close to the life of program form, unique mode of production as the main features, will be in the interest of variety show incisively and vividly. Drew a large audience, become the driving force of mass culture, affecting all aspects of the social culture.In this paper, the south Korean entertainment variety shows are hugely popular in Asia and shows the model has what kind of characteristics. Shows an exploration of the mode of the most important thing is that clearly shows the main elements, based on the content, the characteristics of production and marketing of these elements to comb and integration of different levels, can for the pattern of the Korean entertainment variety shows have a macro understanding.This paper points five chapters except the introduction and first chapter on the basis of macroscopic research of the industrial structure, the study of the Korean entertainment variety shows main body. Summed up the program on the type and content of innovation and characteristics; The second chapter discusses the Korean entertainment variety show the structure of the industrial chain, mainly including the south Korean media ecological environment, unique program production system, etc.;The third chapter through the drama of the narrative mode, character set, setting the scene, set up cultural meaning and variety shows were the most typical game set is discussed several aspects, such as how to use these elements to build programs; Thefourth chapter analyses the characteristics of secondary creation and artistic processing and characteristic, reveal the Korean entertainment variety shows elegant picture, production the essence of which depends on excellent excellent; The fifth chapter from the perspective of brand marketing and spreading, the Korean entertainment variety show how spread success abroad.In this paper, the macro system and the research method of combining individual micro type, the calculation has advocate have second, distinct way of research, focus on starting from the industrialization of program, to a deeper level of analysis program making and running mechanism, combing the Korean entertainment variety show the reasons for the success of communication in our country.