Erdos Electric Power Bureau Under The Marketing Strategy Of The Smart Grid Environment

In recent years, smart grid technology is rapidly developed in our country, there is not only the upgrading of electric power technology, more is the development of power marketing pattern, and the redivision of the energy market, the traditional "Increasing supply Expanding sale" electric power marketing method is changing. Inner Mongolia power grid as the third major Power Grid Corp in domestic plays a very important role in promoting the construction of smart grid, and because of its special resources and economic environment in Ordos, it has unique advantages in the application of smart grid. Therefore, it is necessary for us to think ahead, plan ahead, analyze the changes of power marketing in smart grid. And though expand the connotation and extension of power service, to give customers a better experience of using power and enjoy the services.This article through analysis the development of smart grid at home and abroad, to make clear of the influence of smart grid on each link of electric power marketing, combined with the Ordos area’s own characteristics, to explore the working methods and marketing strategies for Ordos Electric Power Bureau’ in the smart grid environment.