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The Research On The Minority Publishing Service Performance Evaluation Index System

Posted on:2014-06-25Degree:MasterType:Thesis
Country:ChinaCandidate:M WangFull Text:PDF
GTID:2268330425979896Subject:Communication
Abstract/Summary:PDF Full Text Request
Our country is a united multi-ethnic country since ancient times. The national publication enterprise is a national work important constituent. It in the propaganda party’s theory and the national route, the policy, the protection and the development multiple national culture and the folk culture, promotes each national minority culture accumulation, the inheritance and the development, the safeguard national minority uses and develops this national language writing right, enhanced national minority aspects and so on scientific cultural quality to play positively, the vital role. At present, Chinese publishing industry focus more on the operational publishing industrialization, but less on the academic publishing industry performance evaluation research. And it hasn’t formed a set of scientific performance appraisal system. To build ethnic publishing service performance indicators, not only can help to improve and develop the relevant performance management theories of our commonweal publishing houses, and to provide evaluation standards for their services performance and maximize the expression of the social benefit, but also can lead to better monitoring and controlling the ethnic publishing houses by country and society, as well as instructing the adjustment of their future development and management mode in order to improve the capacity of their public culture services.In the research, this thesis adopts the methods of observation, literature analysis. Literature on China’s ethnic minorities were analyzed and summarized published, Combined with the characteristics of minority publishing, publishing services to build a performance evaluation system of minority.This paper is divided into six parts. The first part describes the research background to establish significance, Through the current research were analyzed to establish research methods and ideas in this paper; The second part introduces the concept of minority is published, To define the nature of their non-profit, Analysis published in the function and role of minorities, Identify problems and opportunities faced by minorities publication, publication of proposed development of minority policy and development planning; The third part is a combination of social welfare publishing unit particularity performance evaluation, gives the design principle of minority publishing services performance evaluation system, select the principles of service performance evaluation and the evaluation factors; the fourth part is to design a minority publishing services five basic dimensions of performance evaluation; the fifth part is elaborated secondary, tertiary indicators and targets based on interpretation and scoring; the six part is a summary of the full article generalize, pointed out the deficiencies in the article as well as the future direction of further research needs.
Keywords/Search Tags:National minority, Minority publishing, Service performance, Indexsystem
PDF Full Text Request
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