On The Promotion Of Dahe Green-city News For The Integration Of Zhengzhou And Kaifeng

As markets, opening up and economic prosperity, several economic development degreeof different cities due to the cultural commonality, geographical proximity, voluntary ormandatory government policy into a body of economic development, in order to effectivelyuse of various resources, to maximize the implementation of the new city combination ofpolitical, economic, cultural and other aspects of rapid development, this is the "integration ofcombination city". And cultural identity in advancing the "integration of combination city"play a catalyst role in the process. Media in shaping public opinion to deepen the culturalidentity, in turn, promote the rapid development of economy, so the related research is verynecessary.As the capital of Henan province, Zhengzhou is the political and economic center inHenan province, is the media of the highland, gathered many excellent media, face a saturatedmarket crisis,"the river signs up for" in order to open up new markets, at the same timeactively "Zhengzhou-Kaifeng integration" put forward by the relevant provincial governmentpolicies, increase the C stack, a green city news edition.A thorough Greentown news version of the content and form, reading "the river signs upfor" green city news edition in the process of promoting of Zhengzhou-Kaifeng integrationplay an important role."River signs up for" green city news edition compared to other item,has its obvious characteristics: first,"the river signs up for" green city news version of the twomain market is in Zhengzhou and Kaifeng city, in order to maximize attract the targetaudience of two cities, the main content of news is that is closely related to the vital interestsof the people’s major policies and interpretations, ordinary people and things around him, roadsafety, health, food, housing, student education, fully meet the needs of the people daily life.Second, as a metropolis, it sharp at the point of view of the news on people’s livelihood news,praise good, and criticism is ugly, and reported in the form of happy people, meet theaudience to understand the needs of the surrounding environment, correctly guide publicopinion. Finally, while achieve timeliness, Greentown news edition to dig the news coverage ofthe deep meaning, grasp and excavate every news story.After all aspects of the collaborative efforts,"the river signs up for" green city newsedition in promoting cultural identity, promote Zhengzhou-Kaifeng integration has played animportant role: first, the clash in all views, unified understanding and clear the positive role ofcultural identity. Second, given the opportunity to express their views, at all levels of themedia should play the role of supervision, in each group, on the basis of equal dialogue,implementation efforts for the realization of social fairness and justice. Third, tangibletransmit an order from above, the information flow, Zhengzhou to Kaifeng residents can fullyunderstand each other is happening around them.Of course, with the passage of time, the "river signs up for" green city news edition theproblems also gradually revealed. Study related issues, to understand the mass media insetting the agenda, and promote social and economic development, cultural progress, people’sconsciousness of germination, such as set up the correct values and the role of media inpromoting regional and between inner cities there is a problem to be solved, there is no doubtthat the world economic integration, the tide of economic globalization, such exploration willbe very meaningful.