The Survey Of Modern Farmers’Information Literacy Status And Research On The Promotion Strategy

Promoting Agriculture Modernization by agricultural informatization is the momentous strategic task in our country’s socialistic modernization construction. Also, it is an important content in the construction of new socialism countryside. With the development of the times, the Traditional Agriculture of our country transforms into Modern Agriculture, farmers should shift from traditional to modern. We have really acquired pretty remarkable outstanding achievements of Agricultural Information. However, there are still a lot of problems in the construction of rural informatization, such as offer them what they don’t want to know, too much false information, poor in information channel.With the support from the item of Key Research Institute In University organized by my supervisor Professor Wang Jixin from Central China Normal University (CCNU), With the help of research team for hundreds of village and the base of China Institute for Rural Studies in CCNU,we get the first-hand information and data about the basic information of modern farmer, their information needs, information literacy status and rural information service status,and carry out a survey of the farmers’ Information Literacy and the current situations of the Government Information service in order to offer reference to develop the agricultural and rural informatization. At the same time, we want to provide theory direction and practical experience for the construction of rural informatization environment.First of all, it is an introduction which illustrates the reason for the theme selection and explains the research background, shows the aim of study and the content of research, determines the research object and the research methods, illustrates the research thinking and research frameworks. In the second part, this paper finishes a literature research and defines information literacy. It introduces the domestic and foreign studies about farmers’ information literacy, it also defines some basic conceptions associated with this article, and then, it summarizes modern farmers’information literacy, including information needs, information consciousness, information capability, information knowledge, information moral, information channels, these six aspects. The third part sets out the design and implementation of the survey. It includes early-stage design of survey, the design of investigating test paper, data processing in the investigation. The fourth part is an analysis of the data. After survey, through the analysis of the data and calculating of the graph and data it gave help to the current status. It mainly includes two research contents, analysis of the farmers’information Literacy status and current situation of the Rural Grassroots Government providing information service for modern farmers. The fifth part is a study on the strategies of improving Information Literacy of modern farmers. It comes up with six countermeasures on the basis of the situation of modern farmers’ information literacy in china. The final part is the conclusion. In this part, the author explains the deficiency and achievements of the thesis. At last, the author also elaborates a direction for further research.