Business Plan Of A Strategy Consulting Company

The paper starts from an assumption that professor L. wants to found a strategyconsulting company named by "A" who is coming from a university located in the southernpart of China. It follows the structure of a business plan and by using the theories andmethodologies of strategy management, marketing management and human resourcesmanagement etc., it reaches a conclusion that it’s the right time for professor L. to establishcompany A and the company can make scale earnings in a short time.By analyzing the internal and external environment of management consulting industry,it was found that our country is at a crucial stage of economic structure transformation, therequirements for strategy planning is urgent and the potential of the market is huge. At thesame time, the unique resources and competence of company A match the key factors of asuccess consulting company. By using the model of SWOT we determined the strategy ofcompany A. We also established the target market and suitable4ps of company A through theanalysis of market segmentations. After that, we planned the organization’s architecture forboth the initial stage and medium and long term. On management frameworks, we built asolid foundation by discussing about project management and knowledge managementspecific to the core aspect of consulting companies and tried to come up with some operableplans. In the end, we confirmed that the project could make good profit and returns to scale bysales forecasting and profitability analysis and we proposed some plans for preventing risksthat is possible.We also proposed the conception of external experts pool specific to the challenge ofinsufficiency of senior talented people, high cost of human resources and turnover rate ofemployees expecting to raise the competitiveness of company A and make it easy to develop.Relying on luxuriant resources and experiences on strategy consulting service ofprofessor L., We are expecting that company A could seize the historical opportunity oftransformations and upgrades of China enterprises and progress toward the most influentiallocal strategy consulting company.