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The Smart City Developing Strategy Of Tata Consultancy Service

Posted on:2016-12-22Degree:MasterType:Thesis
Country:ChinaCandidate:Y ChangFull Text:PDF
GTID:2349330482497044Subject:Business administration
Abstract/Summary:PDF Full Text Request
With the rapid development of information technology, many countries and cities raise the conception and goal of smart city. This new concept and new model were widely accepted at home. More and more cities consider the smart city as future development strategy. Specially, The Ministry of housing released two guidance suggestions about smart city, that is, <The National Smart City(District, town) pilot indicator system> and <Notice on the development of the National Smart City pilot work>. Then, the construction on domestic smart city start will be started. Tata Consultancy Service(TCS) specialized in IT service, business solution and outsourcing service company. In 2010, TCS and Singapore Management University set up smart city lab, which draft the industry standard and provide IT solutions for emerging start city. China launched smart city business in 2011.This paper based on competition strategy and competition advantage of Michael porter and learned thesis from school such as SWOT, PEST, Five Forces Analysis. Combined with TCS information, we analyze and research the internal, external and industry environment of this company. All the research is benefit to explore strategy evaluation for smart city business line of TCS and to establish control system for enterprise development. Thus, we can get suitable competitive strategy and optimal path of strategy implementation.
Keywords/Search Tags:Tata Consultancy Services, Smart City, Competitive Strategy
PDF Full Text Request
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