Research On The CCTV-documentary

The Documentary Channel specialization is the inevitable trend of thedevelopment of China’s documentary. CCTV in the possession of the channels,covering politics, economy, culture, education, entertainment.Furtheroptimization of the TV channel system, the CCTV-9changes to the centralrecords channel, and began to play in the January1,2011. Now, TheDocumentary Channe of CCTV,is China’s first national documentary channelbroadcast nationwide. It was established and started a new era of broadcastdocumentary film of our country really has a nationwide broadcast professionalrecord channel. More it is worth mentioning that it is currently in thedevelopment of low period of domestic documentary has injected new vitality.Therefore, it is significant.CCTV Documentary channel (hereinafter referred to as CCTV recordchannel) is China’s first national broadcast of a national Documentary Channel,is also China’s first global coverage in both English and Chinese DocumentaryChannel. It is to the "global vision, Chinese world view, value, internationalexpress" for positioning, CCTV record channel (hereinafter referred to asCCTV record channel) is China’s first national broadcast of a nationalDocumentary Channel, is also China’s first global coverage in both English andChinese language Documentary Channel. Two years since the launch, hasachieved remarkable performance ratings and social influence.What is this article main discussion of CCTV record channel creationbackground, development situation, is how the strategies to promote its successas well as the channel after what is the development direction of. This paper isdivided into five chapters: What is the development of the first chapter ofCCTV record channel background, as well as its establishment on thedevelopment of China’s documentary what significance. The second chaptersummarizes the development situation of CCTV record channel, this chapterwith a section introduces CCTV record channel is how to optimize and upgradeand revision of the state. The third chapter focuses on the analysis of CCTVrecord channel is how to take the strategy to promote the success. The fourthchapter is the analysis of the successful experience of introduction andcomparison of CCTV record channel of foreign successful TV DocumentaryChannel Disovery channel of CCTV record channel, to explore whether there isinsufficient. The fifth chapter is the brief definition of CCTV record channel inthe future direction of development. Above is the main content.