The provincial TV after20years of development has become an important forcein China’s TV. In recent years, the viewing environment is serious, provincial satelliteinvested a lot of manpower, material resources, but the competitive practices is single,that lead programs homogeneity seriously, the media began to excess, content startingto prove scarcity. In view of this, the part of the provincial TV realized the importantof geographical features, seeking different ways to build TV part. The section reflectsthe change of regional culture characteristics is particularly significant, such asHeilongjiang TV, Henan TV, Beijing TV, they build the program with strong regionalcharacteristics,<Li Yuan Chun>,<This is Heilongjiang province>,<This is Beijing>and so on. This paper will from the angle of oneself in the regional culture, throughthe analysis of current situation, characteristics, problems, discovering the influenceon itself and the provincial satellite TV. |