It certifies from its start and with its development that TV News M.C. has changed the spread mode of TV News, and urged different patterns of TV News programmes to a certain extent. So studies on TV News M.C. are also research on the patterns, the impacts and the programmes of TV spread mode. American TV emcees have accumulated rich experiences for that. Some valuable academic viewpoints have been summarized on TV theory. But in China, TV News Emcees are somewhat newly-emerged things. There are a lot of requirements of actually influential emcees. And by what ways could their information and viewpoint reach to their audiences effectively? How could they satisfy the main body of media? What is the relationship between the emcees and the media? Are there any unsurpassable characters on Chinese emcees as the cultural role? Messages will be followed mainly on these topics. |