Reflections On The News Of People 's Livelihood In China On The Basis Of "Grassroots"

People’s livelihood television news section is the inevitable outcome of the publicthought in social development and people development environment, especially inrecent years, livelihood issues are the focus of our government departments. MinshengTV news "people-oriented" as the starting point of the media to the audience regression.But With the the development of of the people’s livelihood news columns, in thethe appeared in the process many other issues. In order to seize the ratings, attractingthe attention of the audience, the people’s livelihood television news the vulgarization,entertainment phenomenon, many news reports lack of depth, the starting point and thepeople’s livelihood news "people-oriented" Aiba diameter. More than that, the varioustelevision stations compete with each other, the same phenomenon is serious, the sameevent, multiple television reported, resulting in a serious waste of resources.The object of this study CCTV to go grass roots " It is in this case."To go grassroots" as a starting point, a breakthrough facing many problems of people’s livelihoodtelevision news."To go grass roots" part run time is not long, academia, this part of theresearch is still in the initial stage, the research is very few. In this paper, CCTV "to gograss roots" of characteristics of the analysis, the the previous TV people’s livelihoodTV column by column topic, part positioning, column, column reported by contrast, soas to reflect China’s Minsheng TV news, in reflection on the basis of improved, toprovide a reference for the development of the Chinese television livelihood news.