| The technical support platform of SMS&MMS marketing support the headquarters of CMCC, subsidiaries of CMCC, wireless music,139 E-mail, Fetion, 139 SNS and other marketing needs, to classify and track the content of SMS and MMS sent by mobile user, to match the user by the feature, assist in local and national marketing activities.The main subject of this thesis is researching software analysis and design of the technical support platform of SMS&MMS marketing.First, this thesis introduces the problems of SMS&MMS services and the background the platform, and describes the domestic status quo of the platform. This thesis presents the overall technical situation of the platform.Secondly, this thesis presents the demand analysis of the platform and the overall network structure and the overall design of software structure.Finally, this thesis researches the sub-module of the platform, especially focuses on the content management module, the marketing management module system design. This thesis presents the functional requirements, business processes, program interface, and code and tested authentication of each sub-module. |
