Strategic Research On Mergers And Acquisitions Of Zishanhu Land Company Limited

Merger& Acquisition has never ceased since enterprises came into being. Merger& acquisition has always unfailingly become the eternal theme in the development of enterprises. However, M& A is a double-bladed sword, as a matter of fact, there is the high rate occurrences and low rate of successful M&A, the key factor is integration. How to eliminate the merged enterprises as soon as possible and eliminate the existing phenomena so as to rebuild the simple trussed boats into a super flattop that can stand huge ocean waves, they are the question that makes many entrepreneur and economists pondering. M&A is not only simple combination of assets, employees and other hardware, but also should be a confluent combination of company culture, strategy, and human resources adjustment. The emphasis of this dissertation is on discussing the integration after the M&A of Hunan Zishanhu Co.,Ltd, and the author put forward the principles of management and a optimized system of management. Firstly, Through the company's Background, we will put forward the concept of integration management and explain its purpose, methods and Structural framework through analyzing the significance of the M&A and the problems we will meet. At the same time, we will Describe the theoretical basis for integrated management. Secondly, we will discuss how to integratioe company culture, Shareholders' equity and Human Resource Management, and we will selecte a systematic integration management model.Thirdly, through research, seeks to make company culture, Shareholders' equity and Human Resource Management as unaware of the whole, to achieve three integration, the enterprise's ultimate goal-to maximize profits.