The Exploration And Research Of Business Travel Market In China

Business Travel is one of the fastest-growing tourism items recently. As a newly market segment of tourism, it has been attached great importance by the organizations and is bound to bring the new opportunity to Chinese tourism industry. This article shows contemporary status of the tourism industry in emerging markets and development trends and the potential benefits mainly via the knowledge of the market for business travel and research.Firstly, this article exhibits us business travel been playing an important role in already worldwide-covering business travel and in enhancing and improving travel efficiency through the definition and characteristics of business travel market, leisure market segment differences and the significance of the role description.Secondly, in 21 st century, the two major components of business travel are personal business travel and "MICE" exhibition and go deeper talk about tenancy on the combination of business travel and leisure. Raised issues related to the travel management industry principles; travel management and the relationship among the model; buyers, brokers, suppliers and MICE integration and the internationalization of business and leisure tourism development create a range of issues and differences. As a just starting in the growth stage for the domestic business travel market it is extremely a big issue, I lay out my special views and meanwhile for the business travel market circle give you the general analysis.After attaining deep acknowledge of business travel definition and characteristics and being familiar with an important role in tourism via the composition of the market and the business travel market. Finally, under the economic environment, business travel operations; how to jump out of the face of large change in environmental policy and series of development issues about market internal intense challenges, this article shows a new perspective on the market opportunities and prospects. I believe that Chinese business travel is bound to be prosperity and increasing under developing education and science and technology thanks to regional, national and international academic exchange. Chinese business travel will be destined to become an effective management tool for enterprises, enhance communication between enterprises and customers and be a new way in cooperation and exchange, its enormous potential will also be attention by all. Compared to the relatively mature markets abroad, we will take much time to cultivate a market and keep up with the pace of the internationality.