| Shenyang as a Northeast political, economic and cultural center, for a negative" revitalizing northeast China, Shenyang first "role to play, and the machine tool industry as a leading mechanical retail, SMTCL in the past few years has been developing at a fast pace. SMTCL as a state-owned enterprise , its performance has been in recent years the trend rose steadily, in the Shenyang industry district play the pivotal role.The Shenyang machine tool company limited in 1995 through to the Shenyang first machine tool factory, the Czech—China Friendship Factory, the Shenyang third machine tool factory, three big machine tool factory assets reorganization set up. In 2007 the economical scale tops 10,000,000,000 Yuan, the numerically-controlled machine tool output breaks through 20,000, the overseas market sales revenue breaks through 150,000,000 US dollars, Machine tool production and sales, market share forefront of the domestic industry, machine tools sales ranked eighth in the world machine tool industry. Successfully completed the relocation of the reorganization of tasks, Shenyang Machine Tool with the Chinese Daqing Oilfield, China Aerospace Science and Technology Group and other companies and nine national projects, co-awarded the highest honor the Chinese industry - the Industry Award in recognition of awards.In this paper, the basic strategic management theory, through the PEST analysis and SWOT analysis, together with the enterprise, network and other information obtained by the real platform for information on the Shenyang Machine Tool Company's organizational structure and operational direction of the analysis, identify the problems where, then learned to know, put forward a strategy to reduce risk for enterprises, and strengthen competitive advantage,... |
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