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Competitive Intelligence And Enterprise's Competitive Strategic Management

Posted on:2007-11-30Degree:MasterType:Thesis
Country:ChinaCandidate:H LiuFull Text:PDF
GTID:2189360185980929Subject:Library science
Abstract/Summary:PDF Full Text Request
We are living a competitive and strategic era. In this era, competitive intelligence is a strategic resource to enterprise for win or maintain competitive advantage. In order to get the good chance, many foresight enterprises all over the world have set up competitive sectors to do the competitive intelligence work. And at the same time, enterprise found the traditional management mode did not follow with the enterprise's competitive demand, in order to meet the enterprise's competitive demand, enterprise begin introduce strategic management, strategic management can help the managers to consider the enterprise's state and plan the enterprise's future from the whole and long-term angle. Strategic management especially the competitive strategic management has become an effective tool for enterprise to win or maintain competitive advantage.Competitive intelligence and competitive strategic management is related to intelligence science and enterprise's management, whether abroad scholar or domestic scholar, most of they are only research competitive intelligence or competitive strategic management, a few of scholars are research the competitive intelligence and competitive strategic decision-making relations. This dissertation has research the competitive intelligence and competitive strategic management. Analysis the competitive intelligence effect on competitive strategic establishment,implement,and evaluation. Discovered the competitive intelligence and competitive strategic management's relations. This dissertation can a certain extent full the theory research's blank,this dissertation also defined the competitive intelligence notion, consider competitive intelligence is not only an action that accord with law and moral, but also intelligence product. This dissertation also put forward a eight force model that affect enterprise's competitive capacity. Introduced some strategic analysis tools. This dissertation will in favor of support enterprise Competitive Strategic management in theory; in favor of enterprise's managers enforce intelligence consciousness and strategic management consciousness; in favor of extend enterprise's management field.
Keywords/Search Tags:competitive intelligence, enterprise management, strategic management, competitive strategic management
PDF Full Text Request
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