The Optimization Investigation Of NORITSU Corporation Customer Service Management Flow

With the maturity of Internet technology and information technology, the scale of Internet is expanding; the number of network users is increasing rapidly. The application of Internet is permeating into every field of the society step by step and is combing with the daily life and work of people tightly. The worldwide extensive application of Internet technology marks human society's entry into the era of Network Economy. The most distinct characteristic of the era of Network Economy is the application of information technology in traditional business fields, it expedites greatly the globalization process of world economy. Through it, international economy infrastructure adjusts father, the former time and space gap is broken, and product market is becoming the global trend. At the same time it makes production and consumption closer and reduces greatly the cost of products. Simultaneously enterprises gain a wider and fairer competitive market while consumers gain more choice and more personalized service.With the intensification of competition, the manufacturing sectors and service sectors all over the world are undergoing a painful transition from seller's market to buyer's market. After entering the Information Era, with the continuing intensifying of competition and greater abundance in products and services, especially the rapid development of information tools and channels, customers have greater options towards products and services, their choosing abilities are being enhanced and their desires are being intensified. So how to grasp customers'needs and respond to them quickly; how to offer more quick and more attentive services to customers; how to attract and keep more customers; how to improve customers'satisfaction; how through analysis and excavation of information, corporation can orient the more accurate customers;...